‘TheOneAlliance’ bouquet of channels will now be available on Dish TV DTH platform –
Mumbai:
SET Discovery Private Limited (SET Discovery) today announced a distribution tie-up with Dish TV for DTH platform. With this arrangement a number of channels from ‘TheOneAlliance’ bouquet – SET, MAX, Discovery Channel, Ten Sports, SAB, Discovery Travel & Living, AXN, Animax, MTV, PIX, Animal Planet and Nick will be available on the Dish TV DTH platform from today.
By joining hands with Dish TV, India’s first Pay TV DTH service provider, SET Discovery will continue to distribute the best of television entertainment to the maximum number of people in India. Currently, Dish TV carries more than 120 channels and is available across the country.
Commenting on this tie-up, Mr. Kunal Dasgupta, CEO, Set India Limited and Chairman, Set Discovery, said “We expect significant growth in the subscriber base for Dish TV and for the DTH market in India due to this tie-up between SET Discovery and Dish TV”.
“We welcome the SET Discovery channels on Dish TV. We have been growing at a healthy rate in the last year and the addition of ‘TheOneAlliance’ bouquet of channels will enable us to offer our customers a complete family package at affordable prices.” said, Mr. Sunil Khanna, CEO, Dish TV.
Elaborating on the SET Discovery – Dish TV tie-up, Deepak Shourie, EVP and MD, Discovery Networks India and Director, SET Discovery, said “We are extremely pleased with this arrangement as we believe that it would enhance a Dish TV consumer’s television viewing experience and take it to a new level.”
This distribution tie-up has paved the way for SET Discovery to be the leader in offering a complete bouquet of variety entertainment and niche channels to the end consumer on DTH platform and establish ‘TheOneAlliance’ as a Distribution Powerbrand.
About dishtv India
Essel Group – the parent company of the Zee Network – has launched this product – DishTV. It aims to be an Entertainment Provider and harbinger of the new age media in India. In a short span it has on its platform more than 130 National and International channels. DishTV offers the flexibility in content and channel packages so that the subscribers can choose and customise their own channel bouquets giving them complete power and independence. DishTV has a vast distribution network of about 5000 dealers / distributors that spans the entire country.
Direct-to-home (DTH) television services deliver television channels directly to consumer’s homes via satellite without any need of a local cable service provider. Dish TV, India’s first DTH service provider, entertains the viewers with 130 television and audio channels offering a superior picture and sound quality. The viewers get a complete family entertainment service through uninterrupted viewing of Movies, Historical and Mythological Channels, News, Cartoon programme for kids and much more at home. Further, the set up box comes with a warranty of one year.
About ‘TheOneAlliance’
SET Discovery Private Limited is a joint venture between SET India Pvt. Ltd. and Discovery Communications India. The company was set up in April 2002. Today, the company distributes 15 leading channels under the brand name of TheOneAlliance to over 61 million homes spread over 4000 cities and towns across India. The channels in TheOneAlliance network include Sony Entertainment Television, MAX, Discovery, TEN Sports, Discovery Travel and Living, MTV, SAB, PIX, AXN, NDTV India, NDTV 24×7, NDTV Profit, Nick, Animal Planet and Animax.