- ZEE ranked as No. 1 in the media
sector in the 'Fortune India 500'
special issue of December 2011
- Awarded as the best company
in the M&E sector in the Growth
category in the first edition of the
Businessworld Infocom
ICT awards.
- Launch of new Zee TV shows
- Afsar Bitiya and Punar Vivaah
received remarkable response

-
- Afsar Bitiya, launched against the
No. 1 show in Hindi GEC at 7 pm,
achieved considerable growth
and touched the 2+ benchmark
on average weekly TVR
- Punar Vivaah has more than
doubled the slot ratings for
traditionally weak 22:30 slot for
Zee TV
- In March 2012, Dance India Dance
created the Guinness World Records
with 4428 dancers for the 'Largest
Bollywood Dance'
- Zee TV continues to lead in the US,
the Middle East and Africa in terms of
viewership within the South Asian
channels
- Zee Cinema has undergone a
packaging change. The channel
has moved to lesser advertisement
duration that helped in achieving
considerable market share
- Zee Cinema International was
launched with English subtitles in
Indonesia, Myanmar and Hong Kong,
breaking the language barrier for all
Bollywood lovers across Asia
- Zee Marathi recorded a relative
market share of 28%, with 12
programmes in the top 50 shows of
the genre
- Zee Talkies continued as a leading
movie channel in Maharashtra
- Zee Bangla emerged as Bengal's No.
1 entertainment channel, both in key
target group and digital market.
-
- Dance Bangla Dance entered into
the Limca Book of Records for
being the first regional channel
to complete 100 episodes with
the same set of participants
- Zee Bangla Gourab Awards was
initiated to recognise and
appreciate the hardwork
and talent of theatre, music,
television and film
- Dadagiri Unlimited Season 3
won the prestigious Srijan
Samman, an advertisement
award, felicitating all Bengali
advertisements in Bengali
language of India and
Bangladesh
- Mirakkel Akkel Challenger 6
audition received excellent
response in Bangladesh; almost
2,500 people turned up for the
audition
- Zee Telugu continues to be the
channel of choice for viewers, and
emerged as the No. 1 channel in prime
time non-fiction.
- Zee Telugu organised Zee Kutumbam
Awards 2011, a first-of-its-kind
relationship awards and the biggest
event in the last twenty months on
Telugu Television, which achieved a
TVR of 9.25
- Zee Telugu also won three Andhra
Pradesh State Nandi T.V. Film Awards
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- Zee Tamil acquired a viewership
base of 14 million across Tamil Nadu
- 'Olimayamana Ethirkaalam' maintains
the No. 2 position in its slot
- Zee Kannada secured the No. 3
position in Karnataka (GRP increased
from 181 in FY 2011 to 253 in FY
2012) with top performing shows
like Radha Kalyana, Paravathi
Parameshwara, Panduranga Vittala
and Yariguntu Yarigilla
- Zee Kannada has also organised
Zee Kutumba Awards 2011 to honour
the excellence of the artists of Zee
Kannada
- Zee Café and Zee Studio
showcased the best and latest of
popular American content including
Hollywood movies, and live mega
events like Miss Universe 2011 and
Miss World London 2012
- In the sports genre, TEN completed
10 successful years of operations
- It provides maximum live cricketing
hours in India, with 35% market
share including cricket and 72% market
share in non-cricket
- In the current year, the sports genre
achieved:
-
- Renewed key cricket rights for
South Africa and Zimbabwe
Boards
- Licensing agreement with NBC
Universal International Television
Distribution for cable rights in India
to original programming from
the Golf Channel in the US
- Three-year exclusive partnership
with PGTI
- Broadcasting rights for the
European Tour and the Asian
Tour from 2013 till 2018
- Ten Sports was awarded
broadcast rights of MENA Golf
tour, TV rights for Champions
League T20 for Pakistan and
I-League 2011-12
- Zee Salaam has scored the highest
GRP points (TG: CS4+, HSM) and
recorded maximum growth in
Channel Share, emerging as the
top player of the genre. It acquires
the second position in both HSM and
pan-India parameters.
- ZEE continues to dominate the
International South Asian Business
globally with 50% market share
- In USA, ZEE launched four new
channels, including Zee Marathi,
Zee Kannada, Zing and Zee Smile
- Zee Africa received the Diamond
Arrow Award for outstanding
performance and successfully
conducted ZEE Mega Challenge – a
local Talent Hunt leading to mega
auditions of Sa Re Ga Ma Pa and
DID in Mauritius
- India.com clocked a subscriber base of
13.5 million UUs Per Month worldwide,
including 12 million+ in India
- Ditto TV, India's first OTT platform,
launched with unique features
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